don-neiser-1918-2009-two-smirnoff-vodka-advertising-illustrations
Lot 1027
Don Neiser (1918-2009), Two Smirnoff Vodka Advertising Illustrations
Lot Details & Additional Photographs
Casein on board, both mid-1960s; the first depicts Zsa Zsa Gabor reclining on a pool table, the mock layout below features the tagline "See what the girls in the back room are having," signed at upper right, mounted and matted (DOA 18.75 x 15.25 in.) (painting in good estate condition, some tearing to copy area below, scuffing and later paint to mat board); the second depicts a brunette model with printed copy below featuring the tagline "Look what a single woman can make with a single bottle!," signed at upper left, mounted and matted and framed (DOA 21 x 17 in.) (minor mark to painting, toning and accretions to printed copy, toning and foxing to mat board, loss to right hand liner of frame).

By Descent of the Family

Don Neiser was a prolific and talented illustrator, working in New York from the 1940s to the 1970s. After high school, he was awarded a full scholarship to a Tennessee art school and then entered the prestigious Pratt Institute in New York. Neiser's work at Pratt caught the eye of Norman Rockwell, who asked Neiser to "teach me how to paint beautiful women."

Neiser provided illustrations for stories or covers of Good Housekeeping, Sports Illustrated, McCall's, Playboy and others. He illustrated advertising campaigns for Smirnoff, Revlon, and Avon. And Neiser provided cover illustrations for paperback books published by Bantam and Signet.

After moving to Florida in the mid-1970s, Neiser moved to Greensboro, North Carolina to be closer to family. But he never stopped painting.